Let me guess, you’ve had this incredible business idea for what seems like years…

You know it would be amazing, but you also are afraid to take a big risk because life is just okay as it is. You are just waiting for the “right time” to take action, but you know in your soul you were meant to do this!  Sound familiar?

It’s time to be done with the endless cycle of wondering where your next clients will come from.

Or feeling like your business might collapse completely if you take any time off. You’re here because you have an important message to share with the world and now is the time for you to take that big courageous leap and make your vision a reality. Don’t worry, I’ve got you! Powerful and purposeful brands have one thing in common – they all have a captivating narrative that people can’t help but pay attention to.

LINK TO FREE GUIDE

How do I know this?

I was once like you. I never felt like my story was worth telling & was destined to be chained to a desk. When I worked at an advertising agency, I would sit at my desk just thinking of tasks I could complete, because I wanted to be the last to leave everyday or else I didn’t feel valued. Every Sunday I would start to feel myself slip into a funk because I absolutely dreaded Monday, because it meant I was going back to a job that brought me ZERO joy.  After years of feeling like I was in this endless hampster wheel of working hard, feeling unfulfilled and getting nowhere, I had enough. My first step was to hire a mentor myself, I found a person who resonated with me and my passions. I worked with an expert in the field to help me quickly, and efficiently build my business. After deep soul searching, mindset shifting, and this powerful mentorship I perfected the systems and strategies to TELL my story, bring my content and story to life and CONVERT my audience into clients. I AM empowering others by sharing my success system with you to help you create a dream business with soulmate clients. You can have a life with purpose and have a business you are proud of. We were all meant for more in this world, together we can break the mold and show that imperfect stories matter, have an impact, and can grow wildly successful businesses. I’m living proof!

Finding the courage to articulate your message and be unapologetically you in your marketing doesn’t have to be difficult, in fact with the steps I’m about to show you, it’s completely possible. ⁣

It’s time to let go of all the things people said you “should” be doing in business. No more webinars, masterminds, podcasts, and downloads. We can build a system that feels good for you and your unique story. ⁣

 

Step 1: Find your passion, and your ideal client. Before you just start posting content on social media at random, come up with a plan! What are the topics that inspire you to build this business and serve your clients? Speaking of clients who are they? Start a google doc and get all this information out somewhere where you can always be referencing it. Make sure that ALL of your content on social media relates to your passion and resonates with your ideal clients.

 

Step 2: Consistency and cohesion. Now that you have a content plan and a target audience, become consistent in your posting and your messaging. Maybe you can only commit to 3 posts per week- that’s great. Commit to that and stick with it for at least 2-3 months. If after that you feel you can do more, do more, but always be consistent with your messaging and the frequency of your posts.  Cohesion is also important, take a look at your feed, do your images “go together.” Do your images and content have a theme? Creating a cohesive message and brand helps clients understand at a glance, who you are, what you sell, and why they should choose you!

 

Step 3: Creating an online home. We all know that the engagement, likes, DMs on social media are a great source for generating business, but at a moment’s notice, social media could be gone. Make sure you have a website that also looks cohesive, explains your content and business and looks professional. This online space is yours to own, so make good use of it and make sure it is always a current reflection of you and your business.

 

Step 4: Monetize. Okay, so you’ve been posting consistently, creating amazing soulmate client content, and you have a beautiful new website. NOW WHAT? The next step is to monetize. What do you have to offer that will continue to grow your online empire? Do you have a blog? Blogging is a great way to make money online! Are you an expert at Pinterest? Have you ever thought of offering those services? You can start small here and continually grow as you find what niche, service, or product you have to offer the world.

 

Step 5: Authenticity. This is the biggest step in my opinion. You can create beautiful content, post online everyday, and have an amazing product- but YOU are the true reason people want to work with you and your business. Not the perfect, curated YOU, the real, the raw, the honest you. Don’t be afraid to show up as who you are in your business. Tell your story, share the struggles, the wins all of it. Your authenticity is what will sell your services. Trust me, there are probably SO MANY other people competing for the spotlight, but the one thing they can’t compete with is being you. Use that to your advantage Every. Single. Day.

 

Change is hard, especially big changes, but it’s not impossible. ⁣

Taking time to truly realize what needs to change is a HUGE FIRST STEP. There is always room for growth both personally and professionally. ⁣

The truth is, the story you have to tell could be all the difference.⁣

So what’s holding you back from telling that story? Living your dream life?

If you need help taking those dreams and turning them into actionable steps,

 

DOWNLOAD MY 50-PAGE GUIDE about bridging the gap between dreams —> reality.

 

It’s your time to shine.

 

This system has worked for me and changed my life. I stand behind it and I can’t wait to teach you this simple method to putting YOURSELF into your brand. There’s no gimmick or sales pitch, it’s just you, your imperfect story and your business.

 

Finding the courage to articulate your message and be unapologetically you in your marketing doesn’t have to be difficult, in fact with the steps I’m about to show you, it’s completely possible. ⁣

It’s time to let go of all the things people said you “should” be doing in business. No more webinars, masterminds, podcasts, and downloads. We can build a system that feels good for you and your unique story. ⁣

With a new mindset, branding strategy, and simple toolkit, you can grow your business and create a life you truly love. ⁣

Download my FREE guide today! ⁣

P.S If you are a coach, entrepreneur or influencer you’ve felt in your gut you were meant for more, but don’t know how to get there on your own. Join my Soulful Brand Workshop. In this 90 Day group mentorship program for makers, creators, influencers, & entrepreneurs, get the strategies, tools, and support to build your DREAM business through cohesive branding, authentic storytelling, and social marketing tools. Ready to take the next step? Apply for the Soulful Brand Workshop here: https://racheljanemacauley.com/application

Business: How to Stand Out Online (Step-By Step Guide!)

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